Rock Events

The Madison Loft and Auditorium marries the historic charm of Detroit architecture with modern industrial elegance to create an unforgettable event space. The first space is a state-of-the-art, 130-seat auditorium that’s ideal for presentations or trainings, wedding ceremonies, fireside chats and screenings. The second space, adjacent to the auditorium, is a  loft area that accommodates up to 180 guests. The space features an industrial feel, complete with exposed brick and beams, high ceilings and oversized windows. The area is endlessly flexible in its ability to accommodate events of all kinds.

The Madison Rooftop is perhaps the most unique and iconic space in our portfolio. The multilevel outdoor space overlooks Comerica Park and provides picturesque views of Detroit’s historic downtown architecture and entertainment district. The 7,000 square foot rooftop has modern furnishings, a covered catering area, a full-service bar, a dance floor, and a wraparound balcony, making the rooftop of this 100+ year old building the perfect setting to tie the knot, celebrate a milestone or connect with colleagues.

History

New Life for a Detroit Landmark

The Madison Theatre was built in 1917 at a cost of $500,000… a hefty price tag for a theatre in Detroit back then. It seated over 1,800 and at the time was the largest of the theatres in Detroit’s former theatre district, Grand Circus Park. In 1984, the Madison closed for good. In 2011, Dan Gilbert’s Rock Ventures purchased the building and transformed it into a collaborative tech hub to encourage partnerships among entrepreneurs.

Loft

Auditorium

Rooftop

Loft

The Loft

Whether you're looking to tie the knot, celebrate a milestone, connect with team members, or host a meeting that produces real results, this space was built to suit one and all. The Loft at Madison is an endlessly flexible, strikingly modern gathering space. Utilize our curved sofas, conference room and the attached auditorium to really make the most of your occasion. A prep kitchen for use by professional caterers is also available. Contact us for details on pricing and availability.

  • Two 47” flatscreen TVs with connection to auditorium, DirecTV, and mobile devices (like laptops)
  • Sound system throughout the Loft can supply audio from the Auditorium, mobile devices (like music players), Rockbot music, and microphones
  • Four handheld wireless microphones
  • Laptop connection is VGA, with optional adapters for more connection options
  • Electronic screens for window shading
  • Onsite AV support
  • Complimentary Wi-Fi available

313-373-8720
venues@rockevents.com

Capacity

  • 180 Strolling Reception
  • 150 Banquet

Auditorium

The Auditorium

Learning never looked better… whether you're educating your team on the latest industry standards, rallying clients with your new prototype or screening your new film, the auditorium (adjacent to the Loft) provides the perfect environment. With the space and technology to dazzle every audience the auditorium features stadium seating and state-of-the-art audiovisual capabilities to suit every type of presentation. Contact us for details on pricing and availability.

  • HD (1080p) Pan Tilt Zoom camera feed that streams video and audio to Loft, stream over the internet and can record feed
  • 12 microphones total, including 1 podium microphone, 4 wireless handheld microphones, 6 wireless lavalier microphones, and 1 wireless CatchBox (throwable block) microphone
  • HDMI and VGA inputs at podium for mobile devices and laptops
  • Onsite AV support
  • Complimentary Wi-Fi available

313-373-8720
venues@rockevents.com

Capacity

  • 130 Seated

Rooftop

The Rooftop

With an urban backdrop, this space is perfect to plug into both the city and your social event. Whether for business or pleasure, day or night, once you step onto the Madison Rooftop, you'll never see Detroit the same way again! Take advantage of our exquisite furnishings, covered catering kitchen, bar and dance floor for your events. Contact us for details on pricing and availability.

  • Four 46” flatscreen TVs, with connection to DirecTV, mobile devices, laptops, and Bluray/DVD player
  • Sound system throughout the Rooftop can supply audio from DirecTV, mobile devices, Rockbot music, and microphones, or DJ connection via XLR input
  • Laptop connection is VGA, with optional adapters for more connection options
  • Three wireless handheld microphones
  • Onsite AV tech support
  • Complimentary Wi-Fi available

313-373-8720
venues@rockevents.com

Capacity

  • 180 Strolling Reception

Contact Us

1555 Broadway
Detroit, MI 48226
313-373-8720
venues@rockevents.com

Location

The Madison

1555 Broadway Street Detroit, MI 48226

Get Directions
map marker

The Z Parking

1377 Broadway Street Detroit, MI 48226

Get Directions
map marker